{"product_id":"asher-standard-tee","title":"Asher Standard Tee","description":"\u003cp\u003e\u003cspan style=\"color: #000000;\"\u003e\u003cstrong\u003e\u003cspan data-mce-fragment=\"1\"\u003eGet $30 off by adding 3 or more tees to your cart. Discount automatically applied at checkout.\u003c\/span\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\u003cp\u003e\u003cspan style=\"color: #000000;\"\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003cspan style=\"color: #000000;\"\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/span\u003eA t-shirt is a necessity, yet we believe necessities can and should rise above the mundane. A good one feels worn in and looks slightly faded. Like your dad’s favorite shirt he wore while working in the garage, it has character; it holds the lessons passed on from generation to generation.\u003c\/p\u003e\u003cp\u003e\u003cspan\u003eThe Asher is the base of our daily uniform, our workhorse. It’s not tight and it’s not baggy. Our combed 100% Supima® cotton has a soft hand feel without being gauzy. It’s washed to feel like a shirt you’ve always had yet rugged enough to know it’s going to be with you for some time to come. \u003c\/span\u003e\u003cspan\u003eThe Asher is a blank canvas for you to create your own legacy.\u003c\/span\u003e \u003c\/p\u003e\u003cp class=\"p1\"\u003eOur Heritage Wash process involves hand pigment dying and enzyme washing to create a supremely soft, lived-in, vintage finish. Due to this process, some variation of color between batches can be expected. The result is a unique garment that continues to soften and add character with time and washing.\u003c\/p\u003e\u003cp\u003e\u003cspan\u003eAmerican grown and American made.\u003c\/span\u003e\u003c\/p\u003e\u003c!-- split --\u003e\u003cul\u003e\n\u003cli\u003e\u003cdiv\u003e100% Supima\u003cspan\u003e®\u003c\/span\u003e Cotton\u003c\/div\u003e\u003c\/li\u003e\n\u003cli\u003ePre-shrunk\u003c\/li\u003e\n\u003cli\u003e\u003cdiv\u003eMade down the road in Los Angeles\u003c\/div\u003e\u003c\/li\u003e\n\u003cli\u003eModel is 6' and wears a medium\u003c\/li\u003e\n\u003cli\u003eFor a slimmer fit, size down\u003c\/li\u003e\n\u003cli\u003eEffortless returns\u003c\/li\u003e\n\u003c\/ul\u003e\u003c!-- split --\u003e\u003cdiv class=\"bit_size_charte_model\"\u003e\n\u003ccenter\u003eMen's Tees Size Chart\u003c\/center\u003e\n\u003ctable style=\"width: 100%;\"\u003e\n\u003cthead\u003e\u003ctr 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